A statistical overview of diversity in clinical trials

Diversity is an essential aspect of medical research for many reasons. Ensuring equitable access to healthcare is vital, as it is a critical component of understanding the efficacy of potential new treatments and can improve the overall health of all individuals.

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What 4,000 patients taught us about driving diversity in clinical trials

For medications to work effectively for all who need them, clinical trials need to include a diverse cross-section of the population. However, although nearly 40% of the United States population is racial and ethnic minorities, estimated rates of research participation for these groups range from just 2% to 16%.

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How to use AI in clinical trial marketing

Artificial intelligence, most commonly known as AI, has become a buzzword across many industries. While it is most commonly used in relation to art generators or web searches, AI has many practical applications beyond these uses — especially within the clinical trial marketing space. The global market size of AI-based clinical trial marketing is expected to reach nearly 8 billion by 2031, mainly ...

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Antidote to be announced as Corporate Honoree at MSAA Improving Lives Benefit

We are thrilled to be honored as the Multiple Sclerosis Association of America’s Corporate Honoree at their 10th annual Improving Lives Benefit on May 15! This inspiring event supports MSAA’s free programs and services and honors key players in the MS research space.

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Living with PSC: What to know about primary sclerosing cholangitis

An estimated 1 in 10,000 people have primary sclerosing cholangitis (PSC), a condition that impacts the bile ducts that run between the liver, the gallbladder, and the small intestine. The liver produces bile to transport to the gallbladder for storage or to the small intestine, where it aids in the digestion of fats. In the case of PSC, there is inflammation in the bile ducts (cholangitis), ...

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5 clinical trial digital recruitment services to consider

When recruiting patients for a clinical trial, it is important to consider how to reach individuals where they are — and a key way to do this is through digital outreach. In many cases, clinical trial digital recruitment can help find the right patients more efficiently than traditional approaches, resulting in more effective recruitment timelines and cost savings.

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What is health literacy? Definition and resources

Equitable access to medical care is valuable for everyone, and an important part of this equation is health literacy. Health literacy encompasses not just access to medical care, but also the ability to understand and use medical guidance. This can include anything from a doctor’s suggestions, to medication dosage information, and aftercare guidance.

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How clinical trial design can empower patients [Smart Patients feature]

The intersection of patient involvement and clinical trial design represents a transformative shift in clinical research. Traditionally viewed as subjects, patients are increasingly recognized as research partners. This paradigm shift not only alters the trajectory of clinical trials but fundamentally changes the participant's engagement and perception of their role within this critical ...

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How to participate in research studies: From searching to enrollment

Participating in medical research is something individuals do for various reasons. Whether a person is interested in contributing to science, accessing potential new treatments, or receiving condition-specific care from experts, there are many benefits to being a clinical trial volunteer — but how does one start the enrollment process?

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How research sites can use clinical trial recruitment plan templates

Effectively recruiting patients for clinical trials is one of the most integral parts of conducting research, and difficulties in the process are often responsible for delays. Not only can delays result in a costly waste of resources, but they can also result in a negative patient experience that can discourage volunteers from continuing the process.

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