Let's talk medical research

Successful clinical trial advertising engages patients and encourages them to join your trial, while adhering to the strict guidelines laid out by the Food and Drug Administration (FDA). Getting creative within these confines can be a challenge, but with the right research and strategy, your ads can strike the appropriate balance.

Living with lupus can be difficult. It’s an “invisible illness” — meaning those around you can’t see your fatigue or your muscle and joint pain or any of the many other symptoms. This can be a lonely experience, and that’s why it’s so important for people with lupus to connect with others who have the condition as well. 

The spread of COVID-19 has caused a public health frenzy throughout the world. And, while COVID-19 clinical research remains top of mind for many, the pandemic has caused clinical research in other areas to face a barrage of disruption to typical research flows. 

Ulcerative colitis (UC) is an inflammatory bowel disease (IBD) that is generally restricted to the colon, causing long-lasting inflammation and ulcers (sores) in your digestive tract.

Maneuvering clinical trial listings can be a daunting task for any patient. In fact, searching for trials has become more and more difficult over the years, largely due to increasingly stringent eligibility requirements. That’s why we created Antidote Match, the first trial matching engine that uses structured data and proprietary algorithms to explore a patient’s eligibility for every trial.

At Antidote, we receive a lot of questions about participating in a clinical trial. 

Clinical trial patient recruitment can take a long time, and 80% of clinical trials today are delayed or closed due to difficulty finding patients to take part. If you have the right recruitment strategies in place for your clinical trial, then enrolling patients doesn’t have to slow your research down.

Crohn’s disease, a common form of inflammatory bowel disease (IBD), is characterized by inflammation in any part of the GI tract, from the mouth to the anus. In Crohn’s, healthy parts of the intestine are mixed in with inflamed areas. 

Sickle cell disease (SCD), a genetic condition presented at birth, is a group of inherited red blood cell disorders. SCD affects millions of people worldwide, and while the exact number of people living with SCD in the U.S. is unknown, it is estimated that it affects approximately 100,000 Americans. 

Clinical trial patient recruitment brings specific challenges to research sites and marketing teams starting a campaign. With so many guidelines, chances are you already feel restricted in how you can share your trial with patients. Plus, running tests and trying new approaches are the cornerstones of effective marketing — but with patient recruitment, you have to submit all of your outreach ...