What motivates patients to participate in clinical trials? [Antidote 2023 survey data]

In both 2018 and 2023, Antidote partnered with SCORR marketing to conduct surveys intended to increase the understanding of patients’ perceptions of ...

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Presbyopia: Insights from the Antidote database [infographic]

Presbyopia, the clinical term for age-related farsightedness, is a condition that most people develop as they age. It’s estimated that the prevalence ...

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Creating patient-centric outreach materials for clinical trial patient recruitment [Antidote 2023 survey data]

In 2018, we partnered with SCORR Marketing to conduct a survey aimed at gaining knowledge about the patient perception of clinical trial ...

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Insights from the Antidote database on type 1 diabetes [whitepaper]

Type 1 diabetes (T1D) is a chronic, autoimmune disease that occurs when the body mistakenly attacks the pancreatic cells that create insulin. Without ...

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Health Literacy Month: How industry communication can impact patient health literacy

Since 1999, October has been designated as Health Literacy Month, a month dedicated to promoting patient-centricity in healthcare communications ...

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The invaluable role of patient-reported outcomes in clinical trials

One of the most valuable outcomes of medical research is the data collected as studies are conducted. Every new study provides researchers with vital ...

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For Health Literacy Month, a look into effective patient communication

For more than 20 years, October has been deemed Health Literacy Month, a designation aimed at highlighting the importance of health literacy in the ...

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5 ways to improve minority participation in medical trials

Clinical trials are an essential part of the process required to get new treatments and therapies approved for use in a patient population. These ...

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Clinical trial advertising examples: Using A/B testing in clinical trial marketing

In order to conduct successful medical research, it is essential to identify and enroll the right participants. However, connecting with the right ...

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What clinical trial statistics tell us about the state of research today

Recruiting patients for a clinical trial can be a challenging process. Studies show that many patients report having little or no knowledge of ...

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